| Year |
|---|
| 2025 |
| Discipline |
|---|
| Book Design, Motion Design |
| My Role |
|---|
| Creative Direction, Design |
Reflective Journal:
Term Two
In Term Two, I conducted research on behavioural science to better understand the human subconscious and user-centred design in order to create designs that connect with people on a deeper level. In addition to studying existing research, I researched everyday subconscious behaviours in various settings, from spending time in the library to waiting at an airport, and considered how graphic design can approach them.
I created a reflective journal and animations based on my research. This book was designed using black and white as base colours to maintain a neutral tone, allowing readers to focus on the content.
The Human Domino Effect: People often follow the actions of others, creating a chain reaction of influence.